Privacy Policy

This Privacy Policy explains how Raeva LLC (“we,” “our,” or “us”) collects, uses, stores, and shares your information when you visit raeva.fit (“the Website”) or use our mobile application, Raeva (“the App”). We are committed to protecting your privacy and giving you control over your information.

The Website provides information, resources, and general updates. The App allows you to connect, manage, and review your personal health and activity data.

By using the Website or App, you agree to this Privacy Policy.

1. Information we collect

1.1 Health and activity data (App only)

When you connect wearables, fitness trackers, health apps, or medical devices to Raeva, we may collect data such as:

• Heart rate
• Steps and movement
• VO₂ max and fitness metrics
• Training load and performance history
• Sleep duration and sleep quality
• Stress and recovery data
• Respiration rate
• Menstrual cycle logs and symptoms
• Hydration and nutrition logs
• Notes, goals, preferences, health information, or other wellness, biometric, or activity data you manually provide

We only collect Health Data in the App with your explicit permission. Health Data is never collected, managed, or displayed on the Website.

1.2 Account & communication information

• Name
• Contact information (e.g., email address)
• Password or login credentials (for App access)
• Profile details or optional health notes you choose to provide
• Information submitted via the Website contact forms

1.3 Usage data

To analyze traffic and improve our digital services, we collect general technical and usage details such as:

• Log files & device info: IP address, browser type, operating system, app version, device type, and access timestamps.
• Website Analytics (Google Analytics): the Website uses Google Analytics to measure site performance, evaluate visitor engagement, track referring sources, and optimize our digital presence. Google Analytics utilizes cookies or similar identifiers to collect non-directly identifying information about your browsing session.
• App diagnostic data: Crash reports, error logs, and system performance metrics used for debugging, identifying technical bugs, and maintaining app stability.
• App interaction data: Feature usage, navigation paths, button clicks, and screen view patterns used to analyze usage, refine feature design, and improve overall user experience (UX).

2. How we use your data

We process your information to provide, maintain and refine the Website and App. Specifically, we use it to:

• Display and organize your Health Data (App only)
• Generate personalized charts, summaries, insights, and trends (App only)
• Help you manage your health, performance, and wellbeing
• Respond to investor inquiries, support requests, and contact forms submitted via the Website
• Analyze Website traffic, understand user engagement, measure page performance, and optimize the Website using Google Analytics
• Improve Raeva’s features, stability, and usability
• Ensure security, prevent abuse, and maintain system integrity
• Conduct product research and development using de-identified or aggregated data only

We never sell your personal information or Health Data.

3. Legal basis for processing (GDPR users)

If you live in the EU or UK, we process your data under the following lawful bases:

• Consent – when you connect devices, import Health Data in the App, submit contact or inquiry forms, or consent to analytics cookies on the Website.
• Contract – to provide the Raeva App functionality and services.
• Legitimate Interests – analyze performance of the Website, improve our services, secure our systems, and manage business relationships.
• Legal Obligation – where required by law

You can withdraw consent at any time by adjusting cookie preferences on the Website, disconnecting devices in the App, or deleting your account.

4. How we share your data

We do not sell your data. We do not share your data for advertising purposes. We share data only under the following conditions:

4.1 Service providers & analytics partners

We use trusted third-party vendors who support operations of the Website and the App, hosting our cloud infrastructure, providing customer support, or analyzing Website traffic.

These providers are contractually required to:

• Use your data only as instructed
• Protect your data
• Maintain strong privacy and security standards
• Not sell or misuse your data

Google Analytics: On the Website, Google Analytics processes visitor interaction data on our behalf to generate aggregated performance reports. To learn more about how Google collects and uses this data, visit Google’s Privacy & Terms.

4.2 With your explicit consent

If you request that we share or export your data (e.g., exporting a health summary to a physician or trainer), we will do so only at your direction.

4.3 Legal and safety requirements

We may disclose information if required by court order, regulation, or legal process, or to protect the rights, property, and safety of users or Raeva LLC.

5. Analytics & cookies

You can control how analytics tracking and cookies operate when visiting the Website:

• Cookie settings: You can accept or decline non-essential cookies (including Google Analytics) at any time via cookie settings on the Website. If you decline, Google Analytics tracking is disabled for your session.
• Browser Settings: You may also adjust your web browser settings to block or manage cookies globally.

6. Data security

We implement administrative, technical, and physical safeguards to protect your information, including:

• Encrypted data transmission (HTTPS/TLS)
• Encrypted data storage where applicable
• Access controls and authentication safeguards
• Periodic security reviews and testing

No system is 100% secure, but we take your privacy seriously and work continuously to protect your information.

7. Data retention

We retain your data for as long as your account is active or as needed to provide our services, respond to inquiries, or meet legal obligations. Analytics data collected via Google Analytics is retained as aggregated statistical metrics in accordance with our set retention schedule before being deleted.

You may request deletion of your data at any time by contacting us at privacy@raeva.fit.

8. Your privacy rights

Depending on your jurisdiction, you may have the right to:

• Access the data we hold about you
• Correct inaccurate or incomplete information
• Request deletion of your data
• Export your data (data portability)
• Withdraw consent for health data processing or website analytics
• Object to or restrict specific processing activities

You can request these rights by contacting privacy@raeva.fit.

9. Children’s privacy

Neither the Website nor the App is intended for children under 16. We do not knowingly collect data from children. If we become aware of such data, we will delete it promptly.

10. Changes to this policy

We may update this Privacy Policy from time to time. Material updates will be communicated via email or through a notice on the Website and/or App. The “Last Updated” date indicates the most recent version.

11. Contact us

If you have questions about this Privacy Policy or our data handling practices, please email us at privacy@raeva.fit.